Beef Jerky For Sale Online – Paying For Discount Delectable & Affordable Beef Jerky.

Chips have always been a popular snack for Americans, but they can be starting to lose their edge. Research from Nielsen has found that sales of meat snacks, like best online jerky store and convenience-packaged dry sausage sticks, continues to grow, while chip sales have slowed. Of course, if Slim Jims are what pops into your head, think again: New competitors have entered the marketplace, driving growth by emphasizing their wholesome qualities and marketing toward consumers on specialized diets.

Meat snack sales have risen 3.5 percent over the past year to $2.8 billion, based on Nielsen, with 7 percent compound growth over the last four years. Though chips sales will be more than twice that amount, the category posted a dollar development of just 1.7 percent last year.

American households spend typically $25.81 on meat snacks annually, which puts them in second place in the salty snacks category, behind the average $35.37 people dedicate to potato chips. Households spend more money meat snacks compared to they do on cheese snacks, popcorn or corn chips, though which may be because meat snacks can command higher prices.

So what’s with all the sudden interest in jerky? Customers are snacking more and eating fewer sit down meals, which has led them to search for “snacks that pack a nutritional punch” said David Walsh, v . p . of communications and membership for SNAC, a worldwide trade association to the snack industry.

There has been specifically a dietary trend away from carbohydrates and toward protein, which could lead some consumers to eat fewer chips plus more meats, particularly meat snacks. “Meat snacks have took advantage of the increasing prevalence of Americans seeking to eat more protein within a healthful diet,” said Jordan Rost, v . p . of consumer insights at Nielsen, within an email.

The market for them is growing even as meat departments in food markets are lagging, according to Food Navigator, which reported that sales in grocery meat departments declined 2.5 percent this past year. That decline was due to deflationary pressures who have brought down the fee for meat, said Rost.

Many newer, upscale brands have eschewed the hypermasculine marketing that brands like Slim Jim once favored. They’re more likely to highlight the truth that their meat is grass-fed, as well as their merchandise is gluten-free and Paleo diet friendly. Consumer research firm Mintel learned that nearly three-fourths of consumers crave healthier salty snack options, and therefore 79 percent want so as to recognize a snack’s ingredient list, based on trade publication Convenience Store Decisions.

That’s why you may well be seeing increasingly more of brands like Naked Cow, whose motto is “Just Beef Jerky - No ‘Udder’ Stuff”; Chomps, which touts its Whole 30 approval; and Epic Provisions, which puts the amount of grams of protein in all of its bars in huge font, together with “100 percent grass-fed.” Many items are geared toward Millennials, especially those doing CrossFit, a demographic to whom some brands, like Wild Zora, market directly.

That move is in line with overall snacking trends. “Things like organic, natural snacks, clean label, are growing by and large,” Walsh said.

Big brands are catching on, too. ConAgra, which owns Slim Jim, recently purchased Duke’s, a maker of snack sausages with folksy branding that emphasizes whole ingredients. In 2015, dexjpky87 purchased Krave, a brand making meat sticks with things that sound like a gourmet meal: spicy red pepper pork with black beans, or sesame garlic beef with sweet potato.

But could meat snacks beat the chip industry? It’s not likely to occur soon. While the market for meat snacks is growing at a faster rate, potato chips still emerge ahead regarding units sold: In accordance with data supplied by Nielsen, more than 3 billion packages of potato chips sold during the last year, in comparison with 900 million meat snacks.

Comments (0) Trackbacks (0)

Sorry, the comment form is closed at this time.

Trackbacks are disabled.